As You Plan Your Event, Don’t Forget the Forest
By: Rossi Ralenkotter, President/CEO of the Las Vegas Convention and Visitors Authority. Opinions are his own. He can be reached at through his website at http://www.lvcva.com.
Event planners have countless things to plan and execute to produce a successful show. Venues, hotels, exhibitors, attendees are all part of the equation that need to be solved, and these details are, of course, critical. But there is another part of the equation that show producers cannot forget – the big picture of our industry as a whole. Continue Reading